Here’s where we prove we know our stuff.

  • cinema web design

    Online Cinema

    Peach

    Search Marketing

    Cinema Web Design: Balancing Beauty and Functionality

    Wed 29th June 2016

    The revolutionary movement towards mobile and tablet has redefined the approach to design for many industries, including cinema. But is it really possible with the shifting landscape to craft truly great cinema website design, given the strict guidelines for functionality and layout? How do designers ensure that each cinema project remains truly unique, without compromising […]

  • amp and mobile

    Search Marketing

    AMP and Mobile – Do You Really Need Both?

    Wed 15th June 2016

    Accelerated Mobile Pages are growing in popularity. Digital Marketing Manager, Laura McKinnon, explores whether you really need both AMP and mobile. A relatively new contender to the organic search scene, AMP, or Accelerated Mobile Pages are growing quickly in popularity. First launched on the 24th of February, 2016, AMP has become a hot topic for […]

  • virtual reality headset

    Uncategorized

    Virtual Reality in the Leisure Industry – Friend or Foe?

    Wed 15th June 2016

    Virtual reality is the latest addition to the digital world. It is a discovery which allows consumers to experience situations in a technically advanced and sensory capacity. Essentially, virtual reality is the term used to describe a computer generated, three dimensional environment in which a person is immersed in and is able to interact with […]

  • CinemaCon 2016

    Events

    Online Cinema

    Our Top 3 Emerging Trends from CinemaCon 2016

    Thu 5th May 2016

    For anybody involved with the cinema industry, there’s one showcase that simply cannot be missed – CinemaCon. Set against the glamourous backdrop of Las Vegas, the convention attracts attendees from over 80 countries, due to the event’s reputation for sharing innovation, education and insights, which inevitably influence and set in motion new industry trends for […]

  • google outbound link penalty

    Search Marketing

    Uncategorized

    Will the Google Outbound Link Penalty Reshape Outreach Strategy?

    Thu 21st April 2016

    The recent rollout of the Google Outbound Link Penalty has seen a vast number of bloggers affected – but how will this recent development affect backlink building strategies? Digital Marketing Manager, Laura McKinnon, shares her thoughts: Since the release of the Penguin algorithm, search marketers have been faced with the challenge of finding new ways […]

  • SEO vs. User Experience

    Online Cinema

    Search Marketing

    SEO vs. User Experience – Which is More Important?

    Wed 2nd March 2016

    Taking a look at Search Engine Optimisation over the past few years, today’s white-hat practices could be considered unrecognisable. Gone are the days of building spammy backlinks and attempting to dupe crawlers into awarding sites with more tasty organic traffic – if there’s one distinctive trend to have emerged in recent times, its Google’s preference […]

  • digital cinema

    Online Cinema

    Can Digital Cinema Generate New Revenue Streams?

    Wed 2nd March 2016

    The rise of the digital age has significantly changed the landscape for many industries. Peach introduces, Fabrice Testa, Business Developer for Europe, and his take on the opportunities of digital cinema. I’ve always been passionate about technology and how it helps organisations to craft new revenue streams, all whilst saving costs on traditional practices. It […]

  • Why Cinemas are Adopting Mobile Apps

    Online Cinema

    Peach

    Why Cinemas Are Adopting Mobile Apps

    Fri 19th February 2016

    As the digital landscape continues to evolve, the trend of developing user engagement has seen the focus shift onto the rise of mobile applications. Of course, for almost all cinemas, the user journey begins online – so why is it critical for a cinema that already has a responsive site to have an app too? […]