• virtual reality headset

    Uncategorized

    Virtual Reality in the Leisure Industry – Friend or Foe?

    Wed 15th June 2016

    Virtual reality is the latest addition to the digital world. It is a discovery which allows consumers to experience situations in a technically advanced and sensory capacity. Essentially, virtual reality is the term used to describe a computer generated, three dimensional environment in which a person is immersed in and is able to interact with […]

  • google outbound link penalty

    Search Marketing

    Uncategorized

    Will the Google Outbound Link Penalty Reshape Outreach Strategy?

    Thu 21st April 2016

    The recent rollout of the Google Outbound Link Penalty has seen a vast number of bloggers affected – but how will this recent development affect backlink building strategies? Digital Marketing Manager, Laura McKinnon, shares her thoughts: Since the release of the Penguin algorithm, search marketers have been faced with the challenge of finding new ways […]